Online marketing is setting the trend for a new wave in communications. In South Africa, there is a growing interest which is not only motivated by a global recession but also a drive toward more measurable advertising. An additional stimulus was the worldwide observation of the success of the Obama election campaign.
Addressing the lack [...]
Legend has it that Rafiq Phillips was born online. A self-styled search-engine and online marketing guru, Rafiq has been in the internet industry almost since it existed in South Africa. Known to his friends as Rafiki the web addict, he cannot survive daily life without Muti.co.za, Wikipedia, TED.com and an arsenal of Google products.
Charl Norman is a web entrepreneur behind some of the top local social networks in South Africa, Charl also owns a network of successful blogs, writes for tech and auto publications, lectures at UCT Grad School and does the occasional public speaking event.
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