Things aren’t always black and white, they say, and that applies to SEO, too. While there is so much talk of white hat versus black hat tactics, there is also the less-discussed grey hat strategy.
Are you thinking of investing in Google AdWords? If you decided that this would be the best online marketing method for your business, it’s time to see what factors contribute to one’s success or unfortunate failure.
Just when you thought it was invasive enough when you search for something online and a minute later you see an ad pop up about the exact topic, it gets worse. Twitter is now following suit similar to Google and Facebook, announcing the roll out of more targeted advertisements focused on who you follow, what [...]
The significance of the Internet to reach customers has prompted businesses to market and advertise their products and services using search engine marketing or SEM.
Enough has been said about Twitter being the most effective medium for brands, celebrities, business and communities to interact with their audience. It is concise, enables link sharing and is absolutely simple to use with not too many features.
With the current climate of the online world we all know that SEO is of the utmost importance to the success of a company, especially online. That being said, South Africa’s SEO industry, although a little behind the rest...
Remember the letter? No? I may be the last man alive who does but I’m trying to forget the concept myself. I don’t even really know where to find a pen anymore when I need one; I figure that I’m a few months away from cat...
[box]“Oh, so they have internet on computers now!” ~ Homer Simpson[/box] The internet is a playground for top designers, writers and businessmen around the world – but there is a dark corner. A place where the playgro...
Seoblog recently got the chance to interview Tadeusz Szewczyk aka “Tad Chef”, he is arguably the most notorious White Hat SEO from Germany. Apart from being known for his White Hat strategies he blogs on SEO 2.0, SEOptimise...
Zuma likes and Zille tweets – the battle for online political pull has begun! It could easily be argued that were it not for the massive influence of social media, Barack Obama may not have won the US presidential electio...
Link building is a critical component to getting good rankings. Yet with so many links out there, how can we evaluate the best type of link? Let’s discuss some metrics and see how high they score on the value chain – th...
What is Pinterest? You may have already heard about the latest social networking phenomenon that is Pinterest. But unless you have created an account (*) and began to play around with the platform, you might be wondering exactl...
How to get the most out of your content.Yes we have all heard content is king, and Google says this over and over, but how did it become king, or more to the point, what makes it king. I have written nine ways in which to show ...